Friday bag from truck planet the cult out of Switzerland
Nearly a half-century-long talks humanity over nature conservation and eco-friendly and conscious product manufacturing. These ideas have stimulated creative minds and driven among other things the fashion industry, to define new guidelines and trends such as z.B recycling fashion.
The Friday bag was a spontaneous idea of the eponymous brothers
The two graphic designers Markus and Daniel were at the beginning of the 90s Friday just to design a bag for messengers. It should be weatherproof and are produced in an environmentally friendly way. Also, the bag should be the best companion on the bike and the weather. And Yes, also in Switzerland, where you Friday come from bag and its inventor, it scolds constantly about the weather and that in most cases justifiably!
Weatherproof and to environmentally friendly manufactured
The key of the correct material came about as often surprisingly and unexpectedly, while the two brothers watched the colorful traffic out of the window. So, they realized that the passing trucks with the perfect material are wrapped. The truck tarp is water repellent, functional, and resilient enough and is thus the ideal material for a Messenger bag.
Markus and Daniel are studied graphic designer
Today the two brothers launch their successful companies in the Switzerland
And the brand of “Friday” is associated with cult and high quality connection
All bags are made from used truck tarpaulin
Each bag is a unique communication
The first Friday brothers have made the Friday bag used tarp and old seatbelts. As a family-owned company employs more than 150 people in without intention. 10 years before the brothers Friday their first bag of truck manufactured plane, has in Germany already Hartmut Ortlieb material used for saddle bags and produced in small editions.
Around 150 employees take part in the production
Here the plan be free belts and metal
washed and manufactured
Designers worry about the individual aesthetics
So that you can safely drive through the rain with the bike
The brand is in ca. 460 specialist shops represented worldwide
Nowadays you can life in the big city difficult without bag made of truck tarpaulin imagine. Those who need to drive in the rain from A to B with the bike, know exactly what is the speech.
Pocket in 1993 variations followed after the first Friday and today, bag designers design models for ladies and gentlemen who prefer the bike despite the rain.
Now is is the iconic brand Friday around the world represented with more than 460 stores because each bag from another piece of used plane cut out and sewn, is a unique one-off every pocket of the mark Friday.
Photo Source: http://www.freitag.ch/